If you had your choice, which would be your preferred selling market… a market in which you have weak or no competitors, or a market with entrenched, stabilized competitors? The fact is if you are worth your salt, you are perhaps... (Continue reading)
“A Penny Saved is a Penny Earned” – Benjamin Franklin “Always Get the Best Price, Therefore the Best Deal” “Never Pay Retail, Always Pay Wholesale!” In a perceived constricting economy coupled with dismal daily financial reporting, our customers’... (Continue reading)
Developing Your Prospecting Plan The lifeblood of your sales is prospecting. Consistent high-level performance and revenue growth are impossible without a continuous flow of leads and, more important, a plan to obtain those leads. The professional salesperson needs... (Continue reading)
Does it really matter? …the health of your business will only be influenced by… your attitude, beliefs, and actions. With a hard fought Presidential election just behind us, we still hear the ringing of and will continue to hear the question,... (Continue reading)
The most important tools in marketing your company are the people representing you in your marketplace. Those most visible and usually the most important in the harvesting of your marketing efforts are your sales force.... (Continue reading)
The hostage syndrome is a very real and business-threatening series of attitudes, events and poor judgments that make us dependent upon people, resources, and or processes that limit and, in many cases, cripple the effectiveness of our business. They... (Continue reading)
I sell lawn maintenance services. We design point-of-sale solutions for multi-store retail operations. We provide accounting services for the hospitality industry. We custom design and fabricate outdoor signs. We sell and service large format document scanners. I sell advertising specialties.... (Continue reading)